Technology is continuously improving, and artificial intelligence (AI) is the newest cool kid on the block that everyone can’t get enough of. AI has transformed how we interact with virtually every sector, including social media platforms.
Unsurprisingly, individuals and businesses love these AI-powered tools as they help automate monotonous tasks like scheduling posts, evaluating data, and identifying trends.
In this article, we’ll discuss the top 15 free social media AI tools businesses can use to streamline their social media operations, make data-driven decisions, and develop effective social media strategies.
Whether you’re a small business owner or social media manager, you can incorporate these AI tools to enhance productivity, increase engagement, and ultimately drive growth.
AI and Social Media
AI (artificial intelligence) simply imitates human intelligence in machines programmed to think and learn the same way people do. As a result, they can perform everything from image recognition to speech recognition and language translation tasks.
On the other hand, social media is a group of web-based platforms that allows people to communicate and exchange information in real time worldwide.
AI and social media are inextricably linked in today’s world as more platforms continue to add AI technology to improve their features and user experience.
What Is AI Used For in Social Media?
AI has become essential in social media management as it helps boost engagement, efficiency, and consumer happiness.
Let’s look at some concrete examples of how AI for social media content works:
Creates social media content
Traditional social media management tools aid in automating social media scheduling and monitoring. But AI-powered content creation tools help generate engaging, useful social media posts and insert hashtags and links.
These solutions use natural language processing (NLP) algorithms to analyse data from diverse sources and generate unique content suitable for various channels and demographics.
Makes social media ads
Small and large businesses use social media adverts to convert and generate revenue. As a result, most companies depend on PPC (pay-per-click) to maximise their internet visibility, making it vital to employ AI to help manage and analyse the process.
While some AI tools can suggest which languages and messages are the most efficient for optimising your ad clicks and conversion rate, others help to design successful advertising campaigns on social media platforms such as Facebook, Twitter and Instagram.
Note: PPC is a type of social media advertising in which you must pay a fixed charge each time someone clicks on your ad.
16 Must-Have AI Tools to Boost Your Social Media Marketing
Consider these 15 free AI tools to maximise your social media advertising efforts for your business. These tools provide a range of features from content creation to automation that can help your business save time, engage customers, and boost ROI.
Here are some examples of AI for social media marketing:
Circleboom
Circleboom Publish is an AI-powered social media management tool supporting Facebook, Instagram, Twitter, LinkedIn, Pinterest, and Google Business Profile. Leveraging ChatGPT-4 integration it facilitates creating, designing, and scheduling diverse posts. Users can generate captions, set tones, add emojis and hashtags, and even translate content. Whether for simple text tweets or complex posts like Twitter threads and LinkedIn document carousels, Circleboom’s functionality extends to all.
It includes Canva integration for post design, access to Unsplash and Giphy libraries, and automation of social feeds by curating articles or connecting RSS feeds. The scheduling feature offers flexibility, allowing manual setups or automatic posting at optimal times. With a 14-day trial, it caters to various users like agencies, content creators, influencers, and businesses, offering different pricing tiers to accommodate diverse budgets.
QuillBot
QuillBot is an AI writer and paraphrasing tool that assists users in producing error-free and easy-to-read written content. But it also helps businesses summarise and repurpose existing content for social media captions and posts. In addition, it offers a free plan (no credit card or signup required).
Midjourney
Midjourney uses artificial intelligence to discover keywords and phrases and then generate an image representing those keywords. This tool simplifies the creation of images that embody the essence of a company’s message.
Pro-tip: Use this tool to generate a personalised profile picture reflecting your brand.
Cortex
Cortex is an excellent AI social media tool for businesses looking to share optimised content. The tool helps companies to create a posting strategy based on historical metrics. It also generates detailed competitor analysis.
After scheduling a post on Cortex, it suggests when you should post and what colours your audience finds most engaging (if you’re posting an image).
Overall, it helps you make the best decision on your posting strategy based on what your audience love.
Frase
Frase is an AI social media post generator tool that enables you to research, compose, and improve content. It also helps you find content based on search engine findings, allowing you to optimise and plan your material for optimum impact. Nonetheless, it isn’t affordable to small business owners and comes with a free plan.
Publer
Publer is a social media management tool that incorporates a variety of AI-driven features programmed to assist businesses and social media users in increasing their online visibility. It integrates with social networks like TikTok, Instagram, Twitter, LinkedIn, Facebook, and Pinterest.
You can start with its free plan if you’re a sole user. Then, consider the paid plan for more in-depth analytics reports and better features.
Peppertype
Peppertype is a virtual content assistant that allows you to write perfectly optimised content for any platform, including your blogs, website, and social media. But its subscription plan can be costly for smaller businesses.
Heyday
Heyday is an excellent choice for businesses looking to employ AI to generate content for their bots. This social media conversational AI technology communicates with humans in real time and improves user experience. Yet, it can be very expensive for small businesses.
Socialbakers (Emplifi)
Socialbakers are AI tools for social media marketing platforms that provide businesses with significant features for managing, evaluating, and enhancing their social media presence. However, these features can be bewildering for beginners.
Jasper
Jasper is an artificial intelligence copywriting tool that uses advanced natural language processing algorithms to automatically generate convincing and engaging content. But it is incapable of dealing with technical issues, and plagiarism detection is not free.
Wordstream
Wordstream is a well-known AI tool for improving digital marketing campaigns. It includes several innovative tools that help organisations optimise their advertising strategy, increase client engagement, and improve ROI.
Flick
Flick is an artificial intelligence (AI) tool that assists content writers and marketers in creating exciting and compelling content. But the completed project may contain errors or need to be corrected.
Synthesia
If you’re struggling to get your TikTok numbers up, you may want to consider Synthesia. This AI-powered video editing tool combines artificial intelligence, natural language processing, and deep learning to create videos faster and more precisely, all at a low cost.
It can generate videos in over 120 languages and offers AI voiceovers for your video content. So you can start creating free AI videos and take your social media game to the next level.
Grammarly
Grammarly is an AI writing tool that assists users in improving the quality of their writing. With this writing assistance, you may stop making mistakes in your social media captions and instead make them as sharp as possible. It is accessible through the web or browser extensions.
Murf
Murf is text-to-speech software that uses AI to create and edit voiceovers and generate lifelike and error-free voices in minutes. The free plan comes with 10 minutes of voice generation and audio transcription time.
TextCortex
TextCortex is an excellent artificial intelligence social networking solution for those who want to distribute optimal material. It also offers extensive competition assessments but has an expensive subscription plan.
Bottomline
Overall, AI has shown to be an essential component of social media management, and its benefits cannot be overlooked. The 15 free AI tools for social media content discussed in this piece include everything from content generation to optimisation, making them a must-have tool for every social media manager.
So go ahead and give them a shot and see how artificial intelligence can help you take your social media game to the next level!
Kamran Shukurlu
Kamran is a T-shaped eCommerce Digital Marketer and Content Strategist with 9+ years of experience in 30+ industries. A few of the companies that benefited from his services: Leo Burnett, Translated, Airbnb, Samsung, Huawei, etc.
Related Posts
December 2, 2024
6 Ways to Perform Social Media Competitor Analysis
November 23, 2024
TikTok Advertising Best Practices
October 25, 2024
How to Use Instagram Broadcast Channels for Brand Engagement
October 11, 2024
Using Augmented Reality Filters in Social Media Campaigns
October 4, 2024
Why Instagram Is Good for Marketing: Engaging Your Audience
September 17, 2024
The Impact of Smooth Transactions on Your Brand Reputation
September 11, 2024
Building Brand Loyalty Through Private Social Media Groups
September 2, 2024
Creating Shareable Personalised Content
August 28, 2024
The Secret TikTok Viral Recipe in 2024
August 17, 2024
Harnessing the Power of User-Generated Content in 2024
August 8, 2024
Creating an Effective Social Media Content Strategy
July 18, 2024
Social SEO: Optimising Your Content for Discovery
July 8, 2024
The Comeback of Long-Form Content
June 5, 2024
How to Import Sounds From TikTok to Instagram?
May 21, 2024
9 TikTok Challenges List And TikTok Trends
February 24, 2024
Pinterest Account Suspended Appeal – How To Do It Right?
February 3, 2024
How to Make Money With Instagram Theme Pages In 2024
January 11, 2024
Resort And Hotel Digital Marketing Campaign Strategy And Ideas
December 26, 2023
New Year and Christmas Interactive Posts and Ideas For Social Media
December 8, 2023
B2B Community Management: Unpopular Opinion To Level Up
November 23, 2023
Feel Good Friday Social Media Posts And Wishes
October 6, 2023
How to Stream Games on TikTok With TikTok Stream Key
September 15, 2023
Creating an Effective Content Calendar
September 15, 2023
10 Tips to Optimize Facebook Page for SEO and Reach More People
September 4, 2023
How to Go Live on TikTok Without 1000 Followers In 2023
August 14, 2023
How Much Does IG Models Make And How To Become One
June 26, 2023
How To Get Verified On LinkedIn In 2023?
March 25, 2023
How to Create a Facebook Group Funnel to Drive Leads
March 19, 2023
How to Mass Archive Instagram Posts in 2023 + Unarchive
March 13, 2023
8 Social Media Community Building Strategies For 2023
February 18, 2023
How To Make Money On Instagram With 500 Followers
February 18, 2023
How to Go Live on LinkedIn – Best Practices and Guides
February 8, 2023
Instagram Guides Examples and Ways to Use Them
February 8, 2023
How to Schedule Instagram Posts Without Third-party App
January 22, 2023
Growth Hacking for Instagram to Get More Followers in 2023
January 20, 2023
How To Upload GIFs on Twitter in 2023
January 3, 2023
What To Do When you go Viral on Instagram
December 23, 2022
How to Spy on Competitors’ Facebook Ads For Free (6 Tools)
December 22, 2022
How to Get More Views on LinkedIn – 10 Tips to Reach More People
December 19, 2022
What To Do Before and After Posting On Instagram
December 14, 2022
How Instagram Search Works: A Comprehensive Guide In 2022
November 15, 2022
Twitter Spaces Analytics: Ultimate Guide to Your Space Insights
November 13, 2022
20 Viral Instagram Reels Hooks To Keep People Watching
October 29, 2022
How To Speed Up Existing Video For Instagram Reels – FOR FREE
October 16, 2022
How to Use Twitter Advanced Search Tool on Mobile
October 16, 2022
7 Instagram Mistakes to Avoid & Here’s Why
October 9, 2022
10 Proven Instagram Story Ideas to Engage Your Audience
September 23, 2022
Social Media Shopping in 2022: What it Promises for Small Businesses
September 20, 2022
Tips to Create a Successful Hashtag Campaign
September 8, 2022
The Top 9 Instagram Tools That Can Boost Your SME’s Visibility
August 28, 2022
How to Regram: The Art of Reposting on Instagram
August 11, 2022
A Checklist to Launch a Rebrand on Social Media
August 7, 2022
The Whys and Hows of Facebook Video Ads
August 7, 2022
How To Write Good Instagram Captions
July 27, 2022
How to Plan Your Social Media Campaigns
May 4, 2022
10 Social Media Myths To Unlearn in 2022
April 11, 2022
Twitter Analytics Tools to Level Up Your Game
March 14, 2022
Monthly Social Media Updates And News – February 2022
February 23, 2022
Social Media in the times of COVID-19: Adapting to a New Normal
February 14, 2022
Monthly Social Media Updates And News – January 2022
February 2, 2022
Optimise Google My Business: An In-depth Guide to Get it Right
January 19, 2022
9 Tips to Sell on Pinterest: Your Branding And ROI Booster
January 12, 2022
Monthly Social Media Updates And News – December 2021
December 10, 2021
Risks And Dangers of Buying Instagram Followers
December 8, 2021
Monthly Social Media Updates And News – November 2021
November 2, 2021
Monthly Social Media Updates And News – October 2021
October 14, 2021
Monthly Social Media Updates And News – September 2021
October 1, 2021
Brief 18 Twitter Hacks You’ll Wish You Knew Earlier
September 23, 2021
Instagram Pre-Launch Strategy 2022: A Proper Guide for Your Product
September 14, 2021
Monthly Social Media Updates And News – August 2021
September 8, 2021
15 Social Media Post Types to Keep Your Content Engaging
September 8, 2021
How to Sell on Facebook Shops and Facebook Marketplace in 2023
August 16, 2021
Driving Traffic From Twitter Straight to Your Blog in 2022
August 13, 2021
The ABCs of Using LinkedIn Videos Like a Pro in 2022
August 11, 2021
Monthly Social Media Updates And News – July 2021
July 29, 2021
Spiral Up Your Engagements With Instagram Carousels
July 17, 2021
Monthly Social Media Updates And News – May 2021
July 5, 2021
How to Mass Delete Instagram Posts in 2022?
April 29, 2021
Monthly Social Media Updates And News: March 2021
April 17, 2021
Latest Social Media Updates And News – 2022
April 17, 2021
Monthly Social Media Updates And News: February 2021
March 31, 2021
How to Choose the Best Competitor Analysis Framework
March 1, 2021
Monthly Social Media Updates And News: January 2021
February 21, 2021
How To Get Unlimited Free Leads For Any Business In UK
February 20, 2021
How to Find Brands That Collaborate With Small Influencers
February 4, 2021
Web Content Development 101 For Small Businesses
January 28, 2021
Monthly Social Media Updates and News: December 2020
January 13, 2021
How To Add A Link To Instagram Story Without 10K Followers
December 14, 2020
6 Testimonial Examples And How To Ask For Them
December 11, 2020
IG Line Break Generator: No Need For it Anymore? (2022)
December 2, 2020
Monthly Social Media News And Updates: November 2020
April 22, 2020
Social media marketing for recruitment agencies
December 23, 2019
How to market your podcast on social media
October 31, 2019
Account-based mindset vs. lead-based marketing
October 22, 2019
The benefits of starting your own podcast
October 14, 2019
What’s the LinkedIn Social Selling Index? (and why you need it)
October 8, 2019
7 ideas to network effectively – and locally
September 26, 2019
5 tips from an influencer to unlock your potential
September 16, 2019
How to create an effective Facebook ad: 7 easy tips
September 7, 2019
3 inspiring marketing campaigns with awesome results
September 1, 2019
Everything you need to know about lead generation
August 28, 2019
Can my brand benefit from a social media calendar?
August 13, 2019
3 basics of KPIs: what to measure and why?
August 9, 2019
5 Story Highlight ideas to totally revamp your Instagram
July 31, 2019
The good, the bad, and the funnel
July 24, 2019
The basics of content marketing – why you need it
July 18, 2019
Primark – how the brand uses social media
July 10, 2019
The evolution of Twitter for social media marketing
July 7, 2019
Discover 3 benefits of WhatsApp Business!
June 28, 2019
How Lululemon uses social media: 5 ideas
June 24, 2019
New Instagram @shop and how it works
June 17, 2019
5 foolproof tools to create a buyer persona
May 29, 2019
3 burning social media trends to watch out for
May 23, 2019
7 ingredients every entrepreneur needs to have
May 13, 2019
5 Social Media Tools: Marketing Made Easy!
April 15, 2019
Wanna kickstart your landing page? 3 reliable tools!
March 26, 2019
3 video marketing tricks to boost engagement
February 26, 2019
A five-star femmepreneur – meet Gretta van Riel!
February 15, 2019
Why Twitter is essential – revamp your marketing strategy today!
February 7, 2019
SEO for Newbies: The Basics
January 22, 2019
4 amazing inbound marketing tools to try now!
January 16, 2019
Everything about ecommerce, decoded!
January 11, 2019
Influencer marketing: why is it crucial?
January 7, 2019
How social media is changing your brain
January 2, 2019
Choosing a signature colour for your brand
December 28, 2018
Advanced Instagram for startups: an effective step-by-step guide
December 1, 2018
Instagram from Scratch!
November 22, 2018
Elevate your Brand with these 4 New Linkedin Tools
January 15, 2018
5 Ways Social Media Can Help Your Small Business In 2018
September 25, 2017
7 indispensable social media tools for small businesses
September 1, 2017
September 2017: Social Media Roundup
February 2, 2017
Our new promotional video
January 17, 2017
Why your business needs to be active on social media
November 3, 2016
The Top 10 Small Fashion Brands on Instagram
September 29, 2016
Hоw Tо Grоw Yоur Smаll Business Uѕing Social Media
September 26, 2016
How can I use social media for customer service?
September 20, 2016
Good information about AI growing very fast and it make revolution in social media. The tools are effective. We don’t underestimate the power of AI.